Website

The Role Your Website Plays in Your Business

Do you know what role your website plays in your business? Much like a teenager who wants a car, your website needs to get a job. Look at it this way: You wouldn’t hire someone without knowing what they are supposed to be doing in your business. The same thing is true about your website.…

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What Are Your Brand’s Best Marketing Channels?

Do you understand the value of your website? For most businesses, it’s how they market. And it may be the most powerful marketing channel they have. But it’s not the only one. The majority of businesses don’t put all their eggs in one basket. They have numerous marketing channels. Social channels, speaking, and networking—in addition…

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Website or Branding: Which Do You Need?

When it comes to branding, one of the first things that comes to mind is a website. The problem is that some people think branding and a website are one and the same. A website is an expression and extension of your company’s brand. So while they are related, branding and a website are not…

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Website Test: Is Yours Disguising Your Brilliance?

When it comes to your website, it should glow. It should showcase your uniqueness as a brand, your brilliance. But when I create visibility reports for companies, I find that, too often, their marketing is disguising that brilliance. What do you find when you conduct a website test yourself? R&D Doesn’t Mean What You Think…

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Improve Website Efficiency with Free Visibility Report

Recently, I had the opportunity to sit down with Stacey Harris, a social media strategist and trainer. Stacey was one of the first people to try our visibility report, and she was keen to share with us her feedback. She was excited to improve website efficiency by implementing our suggestions. First Off, What Is This…

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This 1 Thing Prevents Your Business from Getting More Traffic

Hide and go seek is a great game – if you’re trying to hide. But since your business’s website wants to be visible? Well, let’s make sure you’re getting more traffic – by not hiding! Getting more traffic by being visible to Google When your website launches, it’s a huge moment. It’s awesome, amazing, and…

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How to Manage those WordPress updates Like a Rock Star

Have you ever stopped to wonder what happened to old software like Windows XP? Sure, it was great back in the day… but it just kind of faded away. Or did it? Actually, old software is still out there. But because they’re no longer getting regular upgrades (because something better is out!), they’re not safe…

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