Website

How Is Your Website User Experience?

Have you considered that your website is not turning visitors into leads because of the user experience? Your website is designed for your prospects and customers, but if they’re not seeing and feeling what they want to see and feel, it could be falling short. You may have a problem with your website user experience.…

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Holiday Gift for Your Clients: Your Website

During the month of December, many business owners start to think about how to share something with their clients. Gifting is big during the holidays, and it only makes sense that you’d want to share some love with your biggest supporters. But have you considered that you have another holiday gift for your clients, one…

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The Role Your Website Plays in Your Business

Do you know what role your website plays in your business? Much like a teenager who wants a car, your website needs to get a job. Look at it this way: You wouldn’t hire someone without knowing what they are supposed to be doing in your business. The same thing is true about your website.…

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What Are Your Brand’s Best Marketing Channels?

Do you understand the value of your website? For most businesses, it’s how they market. And it may be the most powerful marketing channel they have. But it’s not the only one. The majority of businesses don’t put all their eggs in one basket. They have numerous marketing channels. Social channels, speaking, and networking—in addition…

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Website or Branding: Which Do You Need?

When it comes to branding, one of the first things that comes to mind is a website. The problem is that some people think branding and a website are one and the same. A website is an expression and extension of your company’s brand. So while they are related, branding and a website are not…

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Website Test: Is Yours Disguising Your Brilliance?

When it comes to your website, it should glow. It should showcase your uniqueness as a brand, your brilliance. But when I create visibility reports for companies, I find that, too often, their marketing is disguising that brilliance. What do you find when you conduct a website test yourself? R&D Doesn’t Mean What You Think…

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Improve Website Efficiency with Free Visibility Report

Recently, I had the opportunity to sit down with Stacey Harris, a social media strategist and trainer. Stacey was one of the first people to try our visibility report, and she was keen to share with us her feedback. She was excited to improve website efficiency by implementing our suggestions. First Off, What Is This…

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