The Tools to Make Breakups Easier

Tools to Make Breakups Easier

Breakups are hard, and they can be even harder if you’ve left clothes in the closet, toiletries in the bathroom, and your favorite mug in the kitchen cabinet. In this episode of Leverage Your Spark, I’m talking about how to use technology, tools, and processes to make breakups easier so no one has to awkwardly…

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Case Study: Stories of Parting Ways

Case Study: Stories of Parting

All good things must come to an end, and parting can be such sweet sorrow. However you put it, when working with experts and external agencies, whether the experience was great or terrible, nothing lasts forever. In this episode of Leverage Your Spark, you’ll hear two stories of parting ways with clients. Listen to Season…

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Don’t Schedule Unnecessary Meetings; Do This Instead

Don’t Schedule Unnecessary Meetings

Unnecessary meetings and excessive emails are personally offensive to me because efficiency and effectiveness are two of my top values. You can avoid pointless emails and meetings when you do this instead. Your colleagues will thank you. Listen to Season 2: Episode 20 Unnecessary Meetings: The Bane of My Existence One of the reasons I…

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Hiring the Right Expert (A Case Study)

Hiring the Right Expert

Transformation is hard and uncomfortable. Sometimes, in the middle of the journey, we aren’t sure we still want to end up in the destination we set out for. It’s even more challenging if we’ve hired someone to help us. This case study is about a pet-focused brand with big aspirations and highlights how hiring the…

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How to Work with Experts: The Value of Experts

How to Work with Experts: The Value of Experts

In our last episode, we discussed how to avoid hiring an expert steamroller. You know, someone who comes in, hijacks the project, and leaves you with something you didn’t even want in the first place. In this episode, we’re talking about the other side of the relationship, when the client steamrolls the expert. It’s important…

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How NOT to Hire an Expert: The Steamroller

How NOT to Hire an Expert: The Steamroller

Sometimes when we hire expert help, we don’t end up getting what we wanted and are left with something we don’t even know what to do with. This is fairly obvious when the expert is a personal stylist or decorator (anyone remember the straw wall on Trading Spaces?), but what about in your business? What…

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Ways to Work with an Expert

Ways to work with an expert

If you’ve ever wondered how to engage with someone to solve a problem, you’re not alone. Even with websites, it can be really unclear if you need a designer, developer, SEO expert, or something else entirely. That’s why it’s so important to know how to work with an expert to get the most out of…

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