How Is Your Website User Experience?

Have you considered that your website is not turning visitors into leads because of the user experience? Your website is designed for your prospects and customers, but if they’re not seeing and feeling what they want to see and feel, it could be falling short. You may have a problem with your website user experience.…

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How to Prioritize Your Marketing To-Do List

Marketing a business can be an overwhelming task. There’s your website, networking, digital marketing, social media…add it all up and it’s tiring! If your plan is to tackle your marketing to-do list, you need to prioritize those tasks and put the most important at the top. What do you do when you just can’t get…

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Holiday Gift for Your Clients: Your Website

During the month of December, many business owners start to think about how to share something with their clients. Gifting is big during the holidays, and it only makes sense that you’d want to share some love with your biggest supporters. But have you considered that you have another holiday gift for your clients, one…

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The Role Your Website Plays in Your Business

Do you know what role your website plays in your business? Much like a teenager who wants a car, your website needs to get a job. Look at it this way: You wouldn’t hire someone without knowing what they are supposed to be doing in your business. The same thing is true about your website.…

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What Are Your Brand’s Best Marketing Channels?

Do you understand the value of your website? For most businesses, it’s how they market. And it may be the most powerful marketing channel they have. But it’s not the only one. The majority of businesses don’t put all their eggs in one basket. They have numerous marketing channels. Social channels, speaking, and networking—in addition…

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Website or Branding: Which Do You Need?

When it comes to branding, one of the first things that comes to mind is a website. The problem is that some people think branding and a website are one and the same. A website is an expression and extension of your company’s brand. So while they are related, branding and a website are not…

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Repurpose Content—on Purpose

Are you sick and tired of creating new content? Are you running out of ideas? What about getting on Facebook Live, blogs, or other types of content ideas? Here’s a little secret: You may already have all of the content you’ll need. The trick is to repurpose content in new and different ways to reach…

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Facebook for Business: 8 Best Practices in 2018

Are you using Facebook for Business as a marketing tool? Awesome. But are you really using it for marketing? Or are you just there making posts? What you don’t know (or know and are ignoring) could be hurting your efforts. Wasting time isn’t a smart idea, especially as a busy business owner. Here are some…

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3 Things You Need to Know to Get Clients Online

As a business owner, one of the ways you’re probably trying to get business is online. And the first online venue most business owners think of is their website. You have to have a website to validate your business, even if it’s not currently helping you to get new clients right now. But if you…

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