Posts
As a busy entrepreneur, it’s no wonder that you have a long to-do list. But that list should not be kept in your inbox. After all, that’s not what email is for. It’s understandable how we got here. After all, email is the default way to conduct business communications online. But that’s no excuse for…
Do your website form data submissions come to your email? Believe it or not, that’s not what email is for. What is email for, then? Well, technically, it’s for the asynchronous exchange of messages. Is it helpful to know that? Probably not so much. In the beginning, there was only email. Okay, the beginning of…
Have you ever found yourself in a situation that feels straight out of a sitcom? That happened for me on February 18, 2012, the day I was physically escorted from the building where I had worked. Less than a week later, someone reached out to ask me to help with their website. My business started,…
Numbers, numbers, numbers, numbers… You’ve got reports…there’s data there, but how do you decode your analytics and what to do with that information? That’s exactly what I’m covering in this video below, video 3 of our “Time for a Change” series. (Missed the other videos, check out Video 1 and Video 2). So you know…
Is your website starting to feel like last Fall’s pants? You know the feeling, kind of uncomfortable, rubbing in wrong places, and feels unflattering and you aren’t totally excited about wearing them in public. If that’s true for your site, my friend, it’s time for a change. I believe websites are assets. That is, we…
Are you hesitant to send out calendar invites or shared drive links because they don’t actually have your business email attached to them? Then you’re in the right place. You’re right for wanting to make sure you are using BRANDED email to your advantage. Here are some email tips to get your email up to…
Are you keeping your to-do list in your inbox? That’s not what email is for! I get it, there is nothing better than checking off everything on your to-do list. But…if you are keeping your to-do list in your inbox, I don’t think you are getting that feeling very often, am I right? Here’s the…
Do your website form submissions come to your email? THAT’S NOT WHAT EMAIL IS FOR! You have a contact form of some sort on your website, right? And you hope that your ideal clients enter their email and connect with you through this form, yes? Great, that’s wonderful…now, where are those contact form submissions going?…
Here’s the truth… No one wants to take on a website redesign unless they have to…but how do you figure out which one you need? First, let’s talk about a rule of thumb of how often a website needs an update: about every 2 years. Now don’t freak out! Your business changes, technology changes, things…
Can you measure your marketing ROI? Return on investment has a lot of considerations, but mostly it is about figuring out: are we getting out more than we are getting in? To do that, we have to be able to measure it, which means we need measuring capabilities. So first things first, we need some…