Posts
You’ve poured a lot of time, resources, and maybe a few tears into your business website, right? That’s why it’s important to keep any downtime to a minimum – or even nonexistent. So let’s make sure you’ve got a WordPress backup that’s right for your needs. But before we dive into that, why do you…
Today we have to address the marketing mistake elephant in the room. Are you ready? It’s not revolutionary – in fact, once we mention it once, you’ll know exactly the one I’m talking about. But here’s the bad news… even though we all know about this marketing faux pas, you’re doing it anyway. The marketing…
The shopping frenzy is gearing up! Fortunately, business owners can also benefit from Black Friday as there are a lot of great deals out there. Here’s a list of some of my favorites, including some that I’ve been buying for years (looking at you iThemes Toolkit). I am an affiliate or referral partner for some…
There’s a lot of business marketing questions I get asked regularly. They’re great questions that every business needs to have answered. In fact, they’re so important that it’s vital to know what they are – and the answers to them. So… have you asked (and answered) these important business marketing questions? What social channels should…
Which would you rather your business marketing be like: Target (with its amazing consistency) or KMart? Well, if you’re still in business, you probably answered Target, right? There’s a consistent trend among businesses to try to please every audience ever defined. Unfortunately, this only makes your business look, well, like it’s suffering from some sort…
Have you ever asked yourself the question, “Why aren’t people buying my product?” If so, I’ve got some good news and some bad news for your suffering conversion rate. The bad news is this: it’s probably your fault – but the good news is that we can fix it. Marketing is a fancy term for…
We know when we need to go to the doctor, but how do we know when our website needs a checkup, or a site assessment? Our business websites should (ideally) be up and running all day, every day, all year, right? It’s there to add value and bring you new clients. Having it go down,…
Wouldn’t it be awesome to have something go viral and get invited onto Jimmy Kimmel for even more business visibility? Of course it would! Now, think back to the last time a business, similar in size or revenue to yours, had something positive go viral… it’s been a while, hasn’t it? Going Viral: the online…
If you’ve ever asked yourself this question, “Is it worth paying to get people to my website?” then you’re in the right place, my friend. You see, we all wonder about getting in on the power of Facebook advertising, or dabbling in some Google pay-per-click ads. But how do we know it’s the right decision…
Question: What’s the #1 difference between your company and your competitors? Answer: It’s you. Building Your Brand: Be You One of the big secrets to building a brand is, in all actuality, you. In fact, one of the most important things you can do, day in and day out, is show up as you. And…