website

4 Steps to Hiring a Business Website Developer

There’s an exciting (yet terrifying) point in every business owner’s life… When you realize it’s time to graduate from a DIY (or “do it with minimal help, preferably inexpensively”) business website and into a professionally built website. Now, before the anxiety of all of those horror stories about websites gets you down, let’s go over…

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What is a landing page – and how does it differ from a web page?

There’s a lot of confusion out there about the differences between web pages and a landing page. I see it frequently when talking to my clients. After all, what is a landing page? Is it just something that you “land” on after you click on a link? Well, a landing page (a good landing page…

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4 Key Performance Indicators Your Business Should Use for Max ROI

4 Key Performance Indicators Your Business Should Use for Max ROI

It happens far too frequently… A confused, frustrated business owner or CEO calls me to talk about how they want to see marketing success, about how they want to try again, but past experiences have been less than satisfactory. I get it. And that’s why every business owner, CEO, or entrepreneur should know about the…

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3 Quick Steps to Boost your online presence for business

Let me tell you a little story about a website I recently came across… Picture this: neon flashing pop up screens and banners on a white background. Another banner flies in from the right side – and yet another from the left. Yup. I found a leftover (or forgotten) website that screams to be updated…

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Why The World Would End if Backups Disappeared

Would your world come crashing down if you lost your website? For any business owner, it is a scene out of a nightmare… you go to grab some information from your website and it isn’t there. Literally, just gone. You frantically try to log in, you get an error. You go to your hosting account,…

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Advanced Function WordPress Plugins

WordPress Plugins for Advanced Functionality

When I sat down to share my list of plugins, I only intended to write one post. Well, one post turned into 3 (well, 4 if you count the one on plugin pricing models). Turns out there were more plugins on my list than I anticipated, so I ended up breaking it up into parts.…

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WordPress 4.0

What’s New in WordPress 4.0

The next version of WordPress, WordPress 4.0, is set to release August 27. Besides the usual list of bug fixes and other improvements, there are a couple really exciting feature improvements. Even though this release rolls the version to the next major number, this is just a standard “major version” release. Those who have been using…

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Trying to choose small business website hosting?

Trying to Decide on Small Business Website Hosting? Here’s What You Should Know

Many new and seasoned website owners have a hard time trying to figure out not only where to get hosting, but what type of small business website hosting they need. In the WordPress Meetup group that I co-host, we get this question almost every month. I like to use analogies because personally, I grasp a concept faster…

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