Lazy
Let’s talk about life and business as a business owner. As the owner of FieryFX my week actually starts on Friday when I do a debrief of the week before. I take time to reflect on what worked, what didn’t and what I have coming up. Then, over the weekend, sometimes we’re working and playing,…
Read MoreLet’s dive into business automation. Yeah, you probably have heard a lot about marketing automation. Working people through funnels, getting in front of them with the right information at the right time. I really am more interested in talking about business automation today. Making sure that you’re getting not only more things done, but that…
Read MoreToday, as I was gathering information to do some planning and reviewing my progress, I thought, “I really love it that I can go one place and access all this information quickly.” And then I remembered that it wasn’t always like that. So, I wanted to share with you how I do it in case you don’t…
Read MoreAttending a conference can be an intense experience. There’s so much information being hurled at you and so many potential connections, clients and partners – it can be overwhelming (at least for me). But, that’s part of the effectiveness, right? Immersing yourself at a retreats, workshop or an event can catapult you forward with learning…
Read More[Updated June 14, 2017] A topic near and dear to my heart has been on the top of many lists recently – email marketing automation. It used to be, there were just a handful of “real” choices when it came to email marketing services – MailChimp, Constant Contact, Aweber and maybe Mad Mimi. But boy-oh-boy,…
Read MoreWe tend to think that bigger is better. The more a single app can do, the “better” it is. Kind of like the late-night infomercial, we’re always waiting for the “but wait…. there’s more!” And sometimes it is useful to have one app to rule them all. But sometimes, it’s the repetitive small tasks that…
Read MoreManaging a schedule is HARD! Getting people to agree to a time and making sure everyone is available and booking a meeting can be grueling work. And then there are time zones and don’t even get me started on Daylight Savings Time! Ugh. This is definitely something that is in my continuous improvement column (just…
Read MoreOkay, well, some technology can make you feel poorer initially (I’m looking at you MacBook Pro). But honestly, using the crap out of available technologies is really the key to maximizing the time you spend doing that thing that makes you money. And when you spend more time on tasks that translate directly into dollars,…
Read MoreWe all have very specific preferences when it comes to email. What program we use, how we like it arranged, how new email is handled, etc, etc. Typically, once we start using email a specific way, we don’t want to change it. It’s human nature to not like change. It’s why there are still people…
Read MoreThe first rule of technology is: always have a backup. This applies to servers, computers, external drives and especially websites. No matter how careful you are, websites are still vulnerable to attack, servers still crash and hard drives die. It used to be that backing up was either very time & labor intensive or very…
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