Information is Power: You Better Work Your Data!

INFORMATION IS POWER: YOU BETTER WORK YOUR DATA!

I know RuPaul was talking about models when he said, “You better work!” but really, he should have been talking about data. I know lots of businesses that have gone to the effort to collect data but then fail to use it. That’s like taking the time to get the hair and makeup done, getting…

Read More

Information Is Power: Use Your Data

INFORMATION IS POWER: THE POWER OF DATA

I clearly remember a sign on an executive’s desk in a tiny 12-person company I worked for. It said, “Nothing happens until someone sells something.” Obviously, he was a sales exec, but there was definitely truth in the statement. The same kind of statement is true about data: Nothing better happens until you use your…

Read More